PPC, SEO, Facebook promotions, display advertising... as a new business, the opportunities to market your business via digital media are endless. Join Bea, Digital Marketing Director at Simply Business, one of the UK's biggest small business insurers, to understand all the opportunities available to you and to get some tips on how to determine what is right for your business
Petra Studholme has over 14 years experience in digital marketing, and has been at small business insurer Simply Business since 2001. In her role as Head of Acquisition, her aim is to grow the paid acquisition channels - from PPC to display advertising.During her time at Simply Business, she has helped the company grow from a start-up to one of the biggest online business insurance providers in the UK. With a customer-centric strategy, Petra's also now facilitating the company's entry into the US market.Find out more about Simply Business, and say hi on Twitter @simplybusiness.